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How Fintech Is Driving the Push for Better Employee Benefits

How Fintech Is Driving the Push for Better Employee Benefits

by | Apr 9, 2025 | For Employers, Uncategorized

Fintech, shorthand for financial technology, has rapidly transformed how people spend and manage their money. Websites, apps, APIs and other digital solutions have made it easy for people to do everyday money transactions all from their phone — such as buy groceries or pay bills.

Companies have primarily adopted fintech for customer or client-facing use cases (such as, accepting ApplePay or GooglePay). However, even more are missing out on the employee-facing benefits of this evolving technology.

Learn how leading employers leverage the power of fintech to transform their benefits offerings and retain the job market’s best talent.

So, what is fintech?

Broadly, fintech, or “financial technology,” is any technology used to spend or manage money. Often, fintech comes in the form of a phone app or website. It may allow people to perform money-related tasks within seconds.

Everyday examples of fintech include:

  • Using a budgeting app
  • Sending money to a friend digitally
  • Making purchases via tap-to-pay (e.g., Apple Pay or GooglePay)

More recently, fintech has entered the landscape of employee benefits and compensation. Financial wellness is top of mind for employees and employers. Investing in fintech solution can help simplify benefits and support employee well-being.


How fintech is transforming the employee benefits space

Here are some of the fintech benefits companies have adopted to empower their employees’ financial wellness:

  • AI-driven budgeting tools
    Most Americans (84%) have found that despite having a monthly budget, they sometimes overspend, according to NerdWallet’s Consumer Budgeting survey. Overspending can lead to a cycle of debt that can quickly compound overtime. 

     

    AI-driven budgeting tools can analyze employees’ spending habits and deliver personalized solutions. For example, for employees who may have challenges with overspending, AI budgeting tools can streamline expenses. These tools deliver real-time budget updates, and generate recommendations on where to dial down expenses. 

  • Earned wage access & other alternative payment methods
    As fintech continues to innovate, companies are rethinking how employees are compensated. Some companies have adopted is earned wage access, which allow employees to access their paycheck early, while avoiding predatory payday loans.

    According to a study conducted by ADP, most employees (76%) are interested in earned wage acces.  This is true regardless of age, education and income levels. By investing in earned wage access, companies can empower employees with increased financial flexibility.

  • Mobile-first financial wellness education
    Mobile-first financial education makes it easy for employees to learn about financial wellness, all from their smartphone. And when equipped with the right tools, employees are empowered to make well-informed financial decisions for their short-term and long-term well-being.

    For instance, learning about different types of retirement accounts beyond a 401(k) can help employees decide which is best for them. In addition, learning about how to shop for a credit card can help employees avoid predatory interest rates. Financial education can help employees dial down their financial stress and, in turn, improve their overall well-being.

Advantages of investing in fintech employee benefits:

 

  • Reduced attrition rates
    According to a Bank of America study, over 80% of employers say that offering financial wellness benefits helps improve employee retention rates. Top talent wants more than a high-paying salary. They want an employer who is invested in their overall well-being, including their financial health. 
  • Increased personalization of financial wellness benefits
    AI and machine learning have made it easier for companies to provide bespoke financial wellness benefits at a reasonable cost. This allows employees to get more individualized support, rather than cookie-cutter financial advice. 
  • Improved accessibility of financial services
    Historically, access to financial services was limited to wealthy individuals. However the innovation of fintech had made financial services increasingly accessible. Adopting fintech employee benefits can help employees across the income ladder. These might include personalized financial resources, such as 1:1 financial advising.

Looking for a fintech solution to support your employees? Try Best Money Moves!

Best Money Moves is an AI-driven, mobile-first financial wellness solution. BMM is designed to help employees with varying experience dial down their financial stresses. Best Money Moves offers comprehensive support toward any money-related goal. 

Our dedicated resources, partner offerings and 1000+ article library make Best Money Moves a leading benefit in bettering employee financial wellness. To learn more, contact us at customersupport@bestmoneymoves.com and we’ll reach out to you to schedule a call! 

Financial Literacy Month: 4 Urgent Facts You Need to See

Financial Literacy Month: 4 Urgent Facts You Need to See

by | Mar 31, 2025 | For Employers

April is Financial Literacy Month, hosted by the National Endowment for Financial Education and The Jump$tart Coalition for Personal Financial Literacy.

Financial health is a pillar of employee well-being. Yet, many Americans remain financially undereducated. In a 28-question financial survey by the World Economic Forum, most respondents could only answer about 50% of the questions.

Low financial literacy is linked to higher levels of stress and anxiety. It’s also connected to employee stress, which has a major effect on mental health and performance at work. Employees who don’t receive help from their employers through financial wellness programs are more susceptible to stress, burnout and an overall lower quality of life.

Here are 4 urgent reasons to make Financial Literacy a priority in your workplace.

1. Nearly 3 in 4 workers say they can only meet their most basic living expenses

According to a survey from Resume Now, 73% of respondents claimed they couldn’t afford anything beyond their basic living expenses. Living expenses, which include rent, utilities and groceries have all gradually increased (adjusted for inflation) while wages have generally stayed the same. This reflects the volatility of the current economic climate but also highlights potential gaps in financial knowledge.

Better financial literacy includes effective budgeting skills and finding ways to optimize their current expenses. In 2023, the United States Census Bureau found that over 21 million renter households spent more than the recommended 30% of their income on housing costs. In the Resume Now survey, 55% of respondents described housing as their main source of financial stress. Individuals with stronger financial education may better understand the long-term implications of housing choices, including how much they can spend with their income.

Most employees who live paycheck to paycheck often have little saved for financial emergencies. When workers focus on their next rent payment, or credit card debt, their productivity and engagement at work suffer.

2. One in four workers has delayed saving for retirement due to inflation

A lack of financial literacy may result in misinformed decisions that can have lasting effects on your workforce. According to research from TIAA, 25% of employees in a study decreased the amount they saved for retirement due to inflation. Nearly half of these same employees stopped saving completely. The ability to save for retirement is a major boon for employees, but those who cannot suffer major consequences. Without financial literacy, employees will be more stressed now and less prepared for retirement when the time comes.

This continues to be a struggle for nearly half of employees. U.S. adults correctly answered only 48% of the questions on average, on the P-Fin Index (a survey that rates financial literacy). The Index saw particularly low scores among younger generations and certain racial/ethnic groups.

3. 39% of Gen Z lack financial literacy skills and see debt as a normal part of their financial life

Generation Z (individuals born between 1997 and 2012) are disproportionately affected by a lack of financial education. According to WalletHub, more than 25% of Gen Zers say they are not confident in their financial knowledge and skills. Less than 20% of Gen Z and Gen Xers say they can manage their debt. This deficit is made worse by the fact that Gen Z is the age group most impacted by inflation.

Gen Z are the most financially stressed generation. This stress is due to several key factors: economic uncertainty, increased cost of living and rising debt levels. There are also major societal expectations amplified by social media. Young employees see other successful individuals and may feel behind in life when comparing themselves to others. 72% claim that these pressures contribute to their financial trauma.

Generational differences also play a part in the buildup of financial stress. According to the survey, only 35% of Gen Z respondents discuss money during times of stress. These combined pressures create unique challenges for a generation entering adulthood during periods of
economic instability and increased cost of living.

4. Employees who are more stressed over their money management have a higher rate of burnout and lower job satisfaction

Burnout is a major issue affecting employees, especially those with financial stress. A survey from the University of Georgia found that employees dealing with money management issues were also more likely to have increased issues at work.

The survey included over 200 full-time US employees who dealt with burnout symptoms (depersonalization, emotional exhaustion, and reduced sense of accomplishment) due to their financial situation.

The research suggests that addressing financial concerns could help reduce burnout, with employers potentially benefiting from offering financial wellness services to employees.
Employees dealing with money worries might spend time at work dealing with personal financial issues, show higher absenteeism, and experience more health problems. By addressing financial stress through educational programs, employers can directly impact burnout rates and improve job satisfaction, leading to a happier and healthier workforce.

5. About half of workers believe employers have a responsibility to help them maintain and improve their financial literacy and wellness

Employers increasingly offer financial wellness programs to help workers make better financial decisions and manage workplace benefits effectively. Important financial decisions are constantly being made at work, yet many employees feel unprepared to navigate complex benefits options while dealing with personal financial stress. These programs vary widely but typically include educational resources, workshops and budgeting tools. By 2026, nearly half of employers expect to offer comprehensive financial wellness services, according to Transamerica’s research.

The key to solving this stress is a comprehensive financial wellness program. Financial wellness programs can help start the conversation while providing practical strategies for debt management and building positive financial habits early in their careers.

This expectation from employees represents both a challenge and an opportunity for employers. Workers increasingly see financial wellness benefits as an essential part of a comprehensive benefits package. Companies that respond to this expectation can stand out by demonstrating a commitment to employee wellbeing.

Looking for a comprehensive financial wellness solution? Consider Best Money Moves.

Best Money Moves is an AI-driven, mobile-first financial wellness solution designed to help employees with varying levels of financial knowledge dial down their most top-of-mind financial stresses. As an easy-to-use financial well-being solution, Best Money Moves offers comprehensive support toward any money-related goal, ranging from debt management to purchasing a home. With 1:1 money coaching, budgeting tools and other resources, our AI-driven platform is designed to help bolster employee financial wellbeing.

To learn more about Best Money Moves Financial Wellness Platform, let’s schedule a call. Contact us and we’ll reach out to you soon.

Sneak Peek: Free Financial Wellness Webinars With Best Money Moves

Sneak Peek: Free Financial Wellness Webinars With Best Money Moves

by | Mar 26, 2025 | For Employers

Best Money Moves is an AI-driven, mobile-first financial wellness solution designed to help employees dial down their most top-of-mind financial stress. Best Money moves users receive access to hundreds of articles, videos and educational tools to help them manage money.

We’re offering a special sneak-peek of one of our most-loved resources, our monthly webinars, hosted by Best Money Moves founder & CEO Ilyce Glink.

Enjoy a special sneak peek of the monthly webinar series, free to all users

Each month, our free webinars tackle common financial topics from budgeting, to credit card debt, retirement and more. We break down complex financial issues into basic fundamentals for the viewers.

Also, webinar attendees get their unique financial wellness questions answered during live Q&As at the end of each presentation. Past webinars are uploaded to our extensive user Learning Center to enable future viewing. Questions from this webinar include:

  • Could my partner’s poor credit score affect me once we’re married?
  • Why do I really need more than one credit card?
  • When is it time to file for bankruptcy?
  • Can activity in my checking and debit accounts impact my credit history?
  • Is a credit freeze a good idea? How can I set one up

Make an ongoing commitment to employee financial wellness: Sign up for Best Money Moves today

This month’s webinar tackles credit, specifically, 10 Credit Questions You’ve Been Too Afraid to Ask. In it, Ilyce discusses common credit misconceptions and pain points. All of this content and more is available on the Best Money Moves platform, along with amazing tools to help employees get a handle on their credit. Take a look at this 10-minute preview to get a glimpse of what your employees can access through Best Money Moves.

Schedule a call with a member of our team to learn more about Best Money Moves. Contact us and we’ll reach out to you soon.

How Credit Unions Can Better Support Member Financial Security

How Credit Unions Can Better Support Member Financial Security

by | Mar 10, 2025 | For Employers

Credit unions hold an estimated $2.23 trillion in consumer assets, according to data from the National Credit Union Administration. And these numbers are only expected to grow over time. Given the member-centric approach taken by many modern credit unions, it’s no surprise that many consumers have flocked to these organizations in lieu of traditional banks.

Credit unions are member-owned, not-for-profit institutions whose primary goal is to serve their members through many of the same services as banks. Because of the personalized nature of their membership, they are uniquely positioned to enhance the financial well-being of the communities they serve.

Here are four simple solutions that credit unions can leverage to better support members’ financial security — and make a personal impact not always possible through traditional banks.

1. Expanding financial product offerings

Credit unions can bolster financial security by diversifying their product offerings to help members address specific needs. This might include providing products such as low-interest loans, emergency savings accounts and tailored retirement funds to increase financial health.

According to America’s Credit Unions, U.S. credit unions provided $25.8 billion in direct financial benefits to their 140.3 million members during the 12 months ending June 2024. This equates to approximately $184 per member or $386 per household. Such savings, achieved through lower loan rates, higher saving rates and fewer fees compared to traditional banks, exemplify the tangible value of membership.

Furthermore, loyal, high-use member households often receive even greater benefits, up to $1,103 in direct financial advantages annually, underscoring the importance of engaging members with credit union products and services.

2. Building financial education programs for credit union members

By offering comprehensive financial education programs, credit unions can ensure their members’ financial literacy. Well-informed members can make smarter decisions about budgeting, saving and investing. Equipping individuals to navigate economic uncertainties helps members build resilience and improve financial decision-making.

Digital advances specifically allow for the integration of technology for more customized financial wellness solutions, especially for younger demographics. Workshops and webinars provide on-demand e-learning resources to give members regular access to financial basics. Credit unions can also harness AI and advanced analytics to personalize offerings, predict member needs and improve overall engagement. Online stress assessment tools, budgeting apps and interactive learning websites are a few initiatives that use technology to foster deeper engagement.

These virtual resources can also be easily tailored to different demographics, be it student loan guidance for young adults or estate planning for retirees. Providing diverse member-specific programs can foster a culture of financial empowerment. The National Credit Union emphasizes this, particularly as financial vulnerability among Americans has risen to 17% in 2023, disproportionately affecting Black, Latinx, and younger populations.

3. Promoting financial wellness through community initiatives

Credit unions are often more committed to community development than traditional banks. Community-focused strategies, especially those in partnership with local organizations, can amplify impact and scale solutions effectively.

Credit unions can collaborate with local organizations such as schools, community centers or other non-profits. These programs not only enhance financial literacy but also foster a sense of belonging. Through community building, credit unions fulfill their missions to provide safe and affordable financial products to those in need.

4. Measuring the impact of credit union financial wellness programs

Credit unions can also track tangible metrics of their success, helping to ensure the success of their organization. Metrics such as member participation rates in workshops and webinars are crucial in refining and improving educational programs. Organizations can also track things like increases in member savings accounts and retention of members in educational initiatives. Regular assessment of these metrics allows credit unions to identify successful strategies and adjust underperforming programs.

Credit unions are uniquely positioned to enhance their members’ financial security, contributing to stronger member trust and loyalty. A member-focused approach both empowers individuals and ensures their sustainability. By expanding product offerings, investing in financial education, leveraging technology and fostering community initiatives, they can drive meaningful change through financial resilience.

Looking for a partner to better support member security? Consider Best Money Moves.

Best Money Moves is an AI-driven, mobile-first financial wellness solution designed to help employees with varying levels of financial knowledge dial down their most top-of-mind financial stresses. As an easy-to-use financial well-being solution, Best Money Moves offers comprehensive support toward any money-related goal, ranging from debt management to purchasing a home. With 1:1 money coaching, budgeting tools and other resources, our AI-driven platform is designed to help bolster employee financial wellbeing.

To learn more about Best Money Moves Financial Wellness Platform, let’s schedule a call. Contact us and we’ll reach out to you soon.

Everything You Need To Know About AI-Driven Benefits Solutions

Everything You Need To Know About AI-Driven Benefits Solutions

by | Mar 5, 2025 | For Employers

Artificial Intelligence (AI) is no longer a term reserved for science fiction — it’s here and the corporate world is taking advantage. According to Microsoft’s 2024 work trend index, 70% of employees use AI at work in some capacity.

The applications of artificial intelligence are varied. The most popular use of artificial intelligence is generative. This type of intelligence takes user prompts and provides “original” content based on an enormous database. Other organizations rely on AI to perform automation or data aggregation.

But the true scope of AI is yet to be seen. Even now, AI companies compete to see who can develop the most efficient consumer model.

From writing prompts to code bases, the true extent of AI’s creative opportunities is still unknown. However, it’s important to understand how AI is helping employees today and how you can leverage these solutions to strengthen your benefits program.

Here is everything you need to know about AI and its current applications for HR.

1. AI solutions help companies solve small issues

Companies leverage AI to perform difficult tasks that might be too time-intensive for a team. Though AI may seem like a complex solution for complex problems, most employees have comparatively much simpler needs. A Gallup study found that of the employees who use AI, nearly half have it handle routine tasks.  

This includes everything from writing emails to creating daily to-do lists. Given a prompt, chatbots are efficient at generating ideas or outlining information. AI can also take over repetitive tasks, like data entry or scheduling.

In this way, employees can perform daily tasks more quickly and save valuable time. For businesses, saving time means saving money — as employees can focus their energy on more high-value tasks. 

2. Personal finance is easier with AI

Financial stress is on the rise, due to a myriad of political and socioeconomic factors. As cost of living increases, employees are looking to alternative methods of dealing with the uncertainty. According to a Capital One survey, 73% of Americans say finances are their number one stress.

In response, artificial intelligence has emerged as a powerful tool for alleviating financial stress. Budgeting apps, investment help and debt management tools may be the catalyst many need to jump-start their personal finance journey.

Creating a budget is time-consuming, especially if someone has no prior experience. A simple AI prompt can provide a detailed plan in a fraction of the time. These tools can even factor in a user’s current expenses, goals and investments.

And AI is becoming an even more popular way to handle this economic crisis. Half of the respondents in EBRI’s 2024 Workplace Wellness Survey agreed that they were comfortable using AI to manage personal finances.

3. AI solutions make data easier to interpret

For businesses, analyzing large amounts of data is key to making informed decisions. However, examining these datasets may lead to human error. Human mistakes may skew results or provide incorrect conclusions. 

Artificial intelligence can accurately determine current patterns based on an input, and even predict future trends. This is especially useful for managers or employees working in finance or marketing. Risk assessment, consumer behavior and strategic planning are all areas where AI can be used. 

Developing a business strategy becomes much more streamlined with AI, as much of the manual work is removed, leaving the space for high-level decision-making.

4. AI is transforming the healthcare industry

Healthcare providers are already using artificial intelligence to improve lives. While doctors will never be replaced by AI, many of the smaller administrative tasks in hospitals can be delegated, saving time and money for employees.

Treatment and diagnosis are key areas where AI can help. For example, patients can ask common medical questions and receive preliminary answers before seeing a doctor. Tools like these make quality healthcare more efficient and affordable.

AI has also been used in research to develop life-saving drugs and provide treatment options. Advancements in radiology, for example, have led to AI-powered tools that show abnormalities in X-Rays and MRIs.

Looking for a financial wellness program with powerful AI tools?

Best Money Moves is an AI-driven, mobile-first financial wellness solution designed to help employees with varying levels of financial knowledge dial down their most top-of-mind financial stresses. As an easy-to-use financial well-being solution, Best Money Moves offers comprehensive support toward any money-related goal, ranging from debt management to purchasing a home. With 1:1 money coaching, budgeting tools and other resources, our AI-driven platform is designed to help bolster employee financial wellbeing.

To learn more about Best Money Moves Financial Wellness Platform, let’s schedule a call. Contact us and we’ll reach out to you soon.